Absen will attend ISE with a complete Led offer for DOOH applications

While attending the fair, Roll call will present its flagship virtual production solution, PR 2.5 and the DOOH AW1.9 system . Besides, will be one of the brands that debuts in the new area of ​​content production and distribution.

Roll call will present at WHEREAS 2023 (Pavilion 3, estand N300) its innovative Led solutions designed for different applications that cover both rental and fixed installations, including: virtual production, DOOH, corporate and retail projects.

This space will be complemented with an additional function in the new Content Production and Distribution Area of Barcelona Fair, in the Pavilion 6, estand 6E150.

The new flagship solution of virtual production de Absen, PR 2.5, offers high display performance, with a wide range of colors, rapid heat dissipation and reduced 16% in energy consumption, compared to previous products.

With custom locking system, Users can complete installations including hanging, stacking and other rental and assembly provisions.

The stand will have a typical virtual production setup, in which associated technologies of ARRI y Brompton.

AW1.9 is a new addition to Absen's DOOH portfolio and will be showcased for the first time at ISE. To support this version and AW2.5, has partnered with the complete management platform Dooh Click.
Brilliant performance in a robust design, to adapt to all conditions, Absen's AW series provides optimal image quality with reliable performance.

As part of the data visualization series Clear Cobalt, the solution Mirco Led CL1.2, with Absen black coating and calibration technology, not only does it have a non-reflective surface, but also produces vivid colors for images true to nature. With high reliability, a wide range of colors and technology full flip chip, this product redefines reality.

PL2.5 Pro V2, the star product for rentals and XR scenarios, It is thin and light for easy handling. Offered in multiple pixel pitches, that go from 1,9 a 4,8 mm, and also supports HDR display (High Dynamic Range), capable of producing realistic and colorful images, with a gray scale of up to 16 bits.

The serie PL It is an ideal solution for live events. This is a high performance screen, broadcast quality, with high quality electronics and advanced mechanical design.

The series NX It is a slim and creative screen with great visual effect, available in four pixel sizes (1,5 mm, 1,8 mm, 2,5 mm y 3,7 mm). You can create various shapes, like curves, right angles, cubes, etc., and used in commercial display scenarios, such as corporate and retail stores.

The NX1.8mm will be one of the key elements of the Absen stand at Fira de Barcelona.

Production and Distribution of Content

In the new Content Production and Distribution Area, in the Esports showcase & Absen Gaming you can see a 6-inch Led wall×3 meters and 2,5 mm, with a game table for two people, fully equipped and running a series of interactive games, thanks to the support of Big Purple Productions.

The installation, made in collaboration with PSCo, display technology rental specialists who are part of Midwich, UK distributor, will show the gaming experiences that can be created, with the possibility for attendees to participate.

Sam Gordon, co-founder of Discover:Esports y director de Big Purple Productions, will sit down with Florian Rotberg in the adjacent ISE content production studio to talk about the technology behind such an immersive gaming experience.

With more than ten years of experience in the audiovisual sector, Sam has worked with many businesses across the UK and has gained the knowledge to help plan, create and offer shows and events. Sam's role as a director ranges from client management to set production.

“We hope that our new virtual production solution, PR 2.5, make its debut at this European fair. Besides, It is an opportunity to demonstrate how the world of VP and XR can adapt to the corporate market. It will also be the first time that Absen will show its DOOH solutions at ISE, with a new addition to the portfolio: the AW1.9 in partnership with the complete Dooh Click management platform. And we are very proud to be a founding company of the Content Production and Distribution Zone”, comment Jessica Golding, European Director of Brand and Marketing at Absen.

Access to the ISE SPECIAL 2023 a Digital AV