d&b audiotechnik trusts Jocelyne Bückner as vice president of marketing

Effective from the past 1 July, Jocelyne Bücker reincorporated d&b audiotechnik to define and execute the marketing strategy of the professional audio manufacturer internationally.

As new vice president of marketing, Jocelyne Bückner will drive brand growth d&b audiotechnik and its expansion in the market, developing and applying a complete international roadmap to guarantee alignment in all territories, company innovation.

Buckner, who already worked in d&b audiotechnik 2016 a 2023, brings together a wide experience in all areas of marketing, as brand management, public relations, digital world, product performance and marketing.

Besides, will contribute his experience in leadership roles and team development in other companies. His most recent responsibility has been leading the international marketing team of Holoplot.

“In d&b there is a renewed energy and a feeling of going in the right direction that I really identify with -Bückner has pointed out-. Going back now seems like a natural step for me. generate a significant impact. I'm looking forward to working with the team to make marketing truly an engine of growth., trust and long-term brand value”.

For your part, Jaakko Kaivonen, chief revenue officer at d&b audiotechnik, adds that “we are very happy to welcome Jocelyne back. Your impulse, energy and your vision for how to develop the marketing strategy and roadmap, in combination with its proven track record of success in practice, make him the most suitable person for this new role, playing a fundamental role in strengthening our local and international marketing initiatives”.