PCDIGA transforms your customer service with Moviik wait management

This Portuguese electronics store chain has installed the queue management and digital signage platform of Moviik to reduce waiting times and improve customer service.

Known for its competitive prices, expert team and customer service, the electronics store chain PCDI has consolidated a loyal clientele in Portugal, to which it offers a range of technological products and accessories both in their establishments and online.

in their stores, clients are looking for a personalized attention, whether for product advice, technical guidance or after-sales service, which has led PCDIGA to look for a solution to minimize waiting times and maintain the experience it offers them.

Until now, PCDIGA relied on a simple internal system that issued paper tickets and called the next customer waiting in line. A very basic operation that did not offer visibility into the store's performance or the flow of people.

No data on sales volume, average service times or peak hours, Managers at each store had no way of knowing how many employees were actually needed at the customer service counter..

Programming was based on guesswork, which sometimes left too few employees to serve long lines of customers, and other times it resulted in overstaffed counters and low demand.

The solution has come from the queue management and digital signage specialist Moviik, which has transformed the PCDIGA store experience with its cloud platform.

Moviik ha Replaced your basic paper ticket system with a flexible digital solution, Although the greatest impact for this retail chain has been the analysis tools and backoffice of this company, that they provide to the team full visibility into store performance.

Installing Moviik's cloud queue management platform has improved customer flow and reduced waiting times, since they easily obtain a service number at the establishment's digital kiosk or through their mobile phone and know their position in real time..

Staff gain visibility into customer demand, allowing for better resource allocation and smoother service, with instant information on waitlist and service times to improve performance in all stores.

This is what he points out Sergio Moreira, PCDIGA retail manager: “thanks to Moviik, we have solved our queue management problems. We now have an easy-to-use system for our clients that provides us real time data and total control. La posibilidad de recopilar sus comentarios nos ayuda a estar más cerca de ellos”.