Atos connects South American football: AI and data at the service of Conmebol
The new digital ecosystem of the Conmebol, designed to elevate the fan experience, reinforce the visibility of clubs and accelerate the long-term digital transformation of the organization, will be deployed entirely by Atos and your selection of digital services.
He new digital environment of Conmebol incorporates a series of services operated by Atos aimed at increase participation and enrich the fan experience: Gaming Hub, that brings together games related to football, challenges and interactive experiences to connect with younger audiences and expand interaction beyond match days; Match Center, a service with real-time data, advanced statistics, key moments and monitoring of multiple competitions, y personalized experiences, based on unified digital identities and future data-driven capabilities, that will allow us to offer segmented content and interactions adapted to each user.
Services designed and operated by Atos provide value tangible to the entire Conmebol ecosystem. For the Confederation, they represent a modern platform, scalable and resilient that supports your ambition to innovate and expand your digital presence, in addition to providing a deeper knowledge of the audiences that allows developing more effective communication and engagement strategies..
Los clubs will benefit from greater visibility within a unified digital environment, as well as a more efficient distribution of official content through the different competitions and platforms of the Conmebol digital ecosystem. For your part, los aficionados you will enjoy more experiences rich and immersive, available in real time in both web and mobile environments.
The draw of the Conmebol Libertadores and the Conmebol Sudamericana marks the official launch of this new digital stage, that will progressively incorporate advanced analytics, AI-based capabilities and new interactive modules throughout the season. From the sports organization, Juan Emilio Roa, commercial director, affirms its conviction that “this initiative will position Conmebol at the forefront in content and engagement with football fans”.
By Acts, Nacho Moros, responsible for major events, they comment: “We are proud to support Conmebol in this new digital era with a comprehensive offer of technological services designed to bring fans closer to the competitions they love., while offering clubs and members a high-performance, future-proof digital platform. The services presented today lay the foundation for a richer experience, immersive and personalized that will continue to evolve in the coming seasons”.
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