Cayin implements its digital signage solution at the Dazzling Café in Taipei

The traditional signage system at Taipei's Dazzling Café has been replaced by a digital signage solution from Cayin that includes the SMP-WEB4 player and industrial LCD screens from 42 inches.

The Dazzling Café coffee shop opened in 2010 in Taipei city, a store whose star product is honey toast, Although all their desserts are very popular in the area with a classic French decoration design.. In order to serve its growing clientele, Dazzling Café continued to open stores and currently has seven establishments throughout Taiwan. In May 2013, expanded to Shanghai and opened Dazzling Shanghai 1 in Dapuqiao area.

Along with this expansive strategy, Dazzling Café wanted to find a way to stand out from the competition, increase sales opportunities and attract customer attention. In addition, I wanted to improve the overall restaurant experience and ensure that customers were in a better environment while they waited to be served.. With this objective, The company has implemented a digital signage solution that replaces its traditional signage system.

In cooperation with Vcheng Technology, Cayin has implemented its SMP-WEB4 Internet-based digital signage players with industrial LCD displays of 42 inches. By going with the basic colors in the store, The display features an exclusive black and white design using metal sheet technology, car painting and artistic lettering to create a new style in the store.

This solution, allows Dazzling Café owners to enter offers and promotions, in real time and remotely, through attractive digital content, and the clients, while they wait to be served, you can experiment with new visual entertainment. Besides, It is a good support to promote your brand strategy, establishing direct communication with clients.