Eikonos carries out a spectacular 3D mapping projection for the 50th anniversary of Pronovias

The Pronovias firm wanted to celebrate its fifty years as a wedding dress manufacturer with a staging based on a spectacular 3D mapping projection., made by the specialist Eikonos Audiovisual Services, and in the parade of his new designs at the Italian Pavilion in Barcelona, en Monjuïc, before more than 2.000 personas.

With the title 'The Pronovias Dream Factory', This well-known manufacturer of wedding and party dresses wanted to celebrate its fiftieth anniversary as a benchmark in this sector with a spectacular parade of its designs that was combined with a staging based on 3D mapping projection technology., which they could enjoy more 2.000 people in the Italian Pavilion in Barcelona, en Monjuïc.

The specialist in audiovisual events and equipment rental Eikonos Audiovisual Services was in charge of projecting and controlling the 3D mapping on a scenography of the recreation of the new Pronovias flagship store in Seville.

On the facade, of 24,5 meters wide and 17 high, built of wood with methacrylate windows, Archive images of previous shows of this wedding dress brand were projected, with clear allusions and elements dedicated to love. Thanks to the 3D mapping technique, Eikonos added additional dimensions to the projection, optical illusions and movement to previously static backgrounds, that together with the audio and lighting, created an audiovisual narrative capable of transmitting the essence of Pronovias to the event attendees.

To prepare the mapping, Eikonos carried out a dual projection with two HDQ-2K40 projectors from the Belgian firm Barco, with a luminosity of 40.000 lumens and 2K resolution, controlled with the Watchout system 5 of Dataton for your synchronization, which allowed the different backgrounds that had been created to be shot.