During the recent celebration of Fitur 2015 in Madrid, The NH Hoteles chain showed for the first time the new 3D holographic pieces that it already uses in its renovated Collection Eurobuilding establishment, made by Videoreport and Telson, Tres60 Group companies.

Tres60 Grupo NH Hoteles Fitur 2015

A holography of 16 square meters has been the innovative claim that the NH Hoteles chain has used during its participation in the Fitur tourism contest 2015, recently held in Ifema – Madrid Fair, that its highest person, Federico Gonzalez, used to virtually greet the Kings of Spain when they inaugurated the fair, the past 28 January.

The creation and production of the new videos that NH Hoteles premiered at its Fitur stand 2015 were made by Telson y Videoreport, companies of Three60 Group. Specifically, The first used various post-production techniques to provide great depth to the photographs chosen for the videos., that recreated the facilities of the hotel chain.

Pieces with holographic testimonials made by Videoreport were added to this work., Thanks to which the CEO of NH Hoteles was able to virtually welcome and greet the Kings of Spain during their visit to the stand using a holographic image of 4×4 metros, which were also used by presenters during the contest, chefs, designers and models, as Anne Igartiburu, David Munoz, Lorenzo Caprile and Eugenia Silva, inter alia.

He has also collaborated in this audiovisual montage created for this contest. LSL, also a subsidiary of Tres60 Group, specialized in lighting and sound.

Tres60 Grupo NH Hoteles Fitur 2015

Innovation in the hotel sector

Example of the technological commitment that the hotel sector, and specifically NH Hotels, is being carried out in its establishments is the recently renovated NH Collection Eurobuilding, one of the most emblematic in Madrid and the company's flagship in Spain, that has opted for audiovisual systems, 3D digital art and the installation of a transparent Led dome in your reception, as reported Digital AV Magazine.

Right in your area for business events, This hotel offers its clients a 3D holographic telepresence system, that allows you to be virtually present at an event or celebration in real time and participate and interact from multiple locations.

nh collection eurobuilding 2


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