E-Design and Neo Advertising deploy the largest digital signage network in Latin America
A total of 3.000 digital advertising screens 42 inches structure the digital circuit deployed by E-Design (Pixel Media Group), in the largest and most ambitious digital signage project in Latin America, specifically in Colombia, which has had the support of Neo Advertising for its deployment.
The project for the new digital signage circuit contemplates the deployment of 3.000 screens of 42 inches in the customer service points of the Colombian company Servientrega, specialized in comprehensive solutions in logistics and communications, and your payment and money transfer company Efecty, which has become the first environment that uses digital signage technology in this Latin American country.
In this sense, It is the largest digital circuit made so far in this region, which has been implemented by the digital marketing agency E-Design (Pixel Media Group), and has had the strategic contribution, methodological and conceptual of the digital signage specialist Neo Advertising.
The screens installed in this digital network have the technology of Samsung and with measurement monitoring and market research by the Colombian specialist Measurements and Media. For your part, Pixel Media Group will offer Servientrega-Efecty that its clients and advertisers get more than 50.000.000 millions of possible impacts through this type of digital communication.
This digital signage project far surpasses others carried out in Latin America, like those made in Chile at Unimarc Super Market with 1.100 screens; Falabella (con 600 displays); WOM (500 visual systems), as well as in Argentina at Banco Ciudad de Buenos Aires (360 screens), BBVA Mexico (373 systems) and Brazil in Bradesco (200 displays).
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