Pikolinos energizes its stores with digital signage solutions

Tvidi has been the option chosen by the Spanish footwear firm Pikolinos to install in its stores, that sought to provide these points of sale with dynamic screens, that attract consumer attention and allow them to display commercial information in real time, visually and interactively.

The IT multinational, Fractalia Group, You have installed your digital signage service, Tvidi, in a selection of stores of the Spanish footwear brand Pikolinos nationally and internationally.

The project began last November in the stores of San Sebastián, Rome and Brussels, and consists of the installation of a video wall, composed of screens LG of 47 inches, and an Android player that manages content through the Tvidi platform.

Pikolinos, according to your expansion plan, was looking for innovative technology to implement in its new stores, with the aim of providing these points of sale with dynamic screens, that attracted the attention of the consumer and allowed them to display commercial information in real time and in a visual and interactive way.

Additionally, Fractalia has deployed the Android player on screens already installed by Pikolinos in other branches such as those in Madrid Fuencarral, Alicante and Elche.

Tvidi is a digital signage solution adapted to commerce and small businesses that allows effective management of digital signage. It is a web platform, whose main advantages are its ease of installation and use.

The Tvidi package consists of a player, that manages content over a WiFi network or via an HDMI video cable, and a web application to manage content and design campaigns, that supports a large number of customization options.

Digital signage solutions allow retailers to individually manage the content they want to disseminate and personalize their messages.. Besides, promote interactivity with customers, which will improve your experience and degree of satisfaction at the point of sale.