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Beabloo integrates with WeChat to develop proximity marketing campaigns

Companies that create their campaigns with these Beabloo and WeChat tools will be able to have complete control of the activities carried out, know what the real results of the scheduled shakes have been, how many notifications have been sent or how many have been opened.

Beabloo display

Beabloo has announced the integration of WeChat in its technology which will allow it to improve interaction with the public, optimizing the development of campaigns aimed at more than 700 millions of users of this application with proximity marketing campaigns and through beacons.

The messaging and calling application, WeChat, is increasing its presence beyond China, and expanding in other parts of the world such as India, Southeast Asia and Latin America. By integrating with WeChat, The Beabloo solution becomes a campaign management tool in this application through which businesses can promote themselves and users can receive offers on their terminal with a simple 'Shake'.

Beabloo integra Wechat

Managing proximity strategies developed on WeChat through Beabloo offers the advantages of Beacon Analytics; that is to say, the possibility of seeing the results in real time through a simple and intuitive dashboard. This facilitates decision-making and the possibility of reaction when adapting actions to the tastes and needs of the public..

Companies that create campaigns with Beabloo and WeChat will be able to know what the real results of the scheduled shakes have been., how many notifications have been sent, How many have opened... will be able to have control of the activities launched.

“WeChat's position in China as one of the leading services is key to developing marketing campaigns in this market. But we are not only looking at Asia with this integration. Beabloo is one of the first companies to integrate with this app in the European market, which opens the possibilities of communication using a service recognized throughout the world”, clarifies Jaume Portell, Global CEO and co-founder of Beabloo.

By, 12 May, 2016, Section: Control, Business, Dynamic advertising

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