Linq revolutionizes the world of Las Vegas sports betting with Unilumin

This is one of the most innovative casinos and a large number of audiovisual solutions have been used in its design, who seek interactivity with the client. For its realization, Unilumin technology has been used, which has provided 392 square meters of Uslim mosaic 2,6 mm.

Linq is a hotel located in Las Vegas. Operated by Caesars Entertainment Corporation, has 2.640 rooms, and in its playful part, offers a casino and entertainment centers.

In order to provide customers with the best experience in the gaming area, it has installed different display stands in its facilities., counting on the help of Unilumin for its realization. So, It is worth highlighting large LED screens on the outside and on the interior ceiling and an LED tunnel at the entrance..

One of the most striking initiatives is 'The Book' which seeks to give customers a book-like feel in every part of entertainment venues and casinos., and make the Led act as a digital canvas. For this project we have used 392 square meters of Uslim mosaic 2,6 mm.

Uslim is a solution that allows curvatures of up to 90° and completes an installation as flexible as necessary.. Offers a simple profile, It is very light and thin, which caused the cost of labor and transportation to be drastically reduced.

Another initiative that has been carried out at the Linq hotel is an Led wall, considered one of the most innovative, which attracts visitors from all over the world and has become an iconic project in the Los Angeles area.

Guests of the Linq Hotel & Casino can customize your own experience, and start in your new modern sports betting house, The Book, built by McCann Systems. This is a completely redesigned gaming experience.

When a customer enters the Las Vegas sportsbook through the custom Led lobbies, showcasing data-driven digital art by media artist Refik Anadol, called Dataland, They are given a tablet that can help personalize and control their experience. From this device you can place bets, enjoy the beverage service, order food from Sticky Chicken, access the self-service beer list, play with friends, etc.

'The Book' has more than 85 high resolution screens. Besides, incorporates video processing Christie Spyder X80, speakers JBL with amplifiers Crown and a custom control system built by Crestron y McCann Systems.

For your part, Dataland features more than 160 screens and a large number of square meters of Led Unilumin.

This experience actively collects data by measuring guest locations and actions, convert this data into beautiful, fluid images, and sends them to a digital canvas for the invited guest to interact.

The control system has been built by McCann Systems to respond to certain inputs; For example, when a user wins a prize, All LEDs in the Dataland system play a special function and rain digital dollars on the players.

With these facilities, “Caesars Entertainment sought to offer a destination where people wanted to experience, I wanted to go beyond the simple sports betting house with a TV and a board. “The LED acts as a digital canvas”, comenta Matt Wilson, director de Marketing de McCann Systems.