LG OLED reimagines digital art in the world of retail

In the flagship store of Peaches in D8NE they have been installed 39 panels LG OLED de 65". These exhibit works of immersive digital art created in collaboration with five artists.

LG OLED It is a canvas to reimagine the world of art and the company has collaborated with different artists and styles to bring to life a multimedia art campaign driven by its screens. with the title OLED Art Wave: Every Wave You Will Sense, The exhibition was held in D8NE, the flagship store of Peaches in Seoul.

D8NE is a cultural space designed for a young and modern audience, for both car and fashion fans as well as music and gastronomy lovers.

In this project LG Display has combined OLED technology with digital art, reality with imagination. The company installed a total of thirty-nine panels of 65 inches in different areas of D8NE, which include a garage, a living room, a bar and even a skating rink to showcase immersive digital art created in collaboration with five local and global artists.

For artists and fans alike, OLED technology opens the door to unlimited possibilities with its design flexibility and cutting-edge technology. Allows you to create masterpieces expressed as the artists intended.

Classic cars and OLED

Classic cars are displayed in the garage, sports and the immersive graphic art of OLED panels. Petrichor of Sinae Yoo Resembles a futuristic car audio system, while an OLED screen plays a video to take the immersive experience to a whole new level.

For your part, the artist Heemin Chung uses multiple screens to show the audience every aspect of a motion graphic in his or her work. Material Matters.

“For this exhibition, I did what I always wanted to do, create high resolution motion graphics. Having seen for myself the impact that the clarity and precision of OLED can have on my work, I became convinced of its potential to offer any artist's perspective or artwork as close to perfection as possible.”.

Skating rink

At the entrance to the Skatepark (skate park) Visitors can see the artistic collaboration between LG Display and Peaches.

A total of nine panels 65 inches cover the ceiling above the stairs leading to this rooftop area, showcasing immersive artwork.

The digital art video titled Infinite Dreams is reproduced on the walls where five additional OLED panels are installed.

“With this exhibition, We set out to create an out-of-this-world experience that Gen Z and Millennials could truly appreciate., as they have great knowledge of digital and offline experiences. And with OLED, we can maximize real and virtual experiences”.

El lounge

In the break room (lounge) Five OLED screens are separated from each other. 65 inches. They present the work titled Souvenir (Can't save now – You can’t save now) _01_F of the digital artist Ram Han, who likes to emphasize the importance of technology in his art.

“I have always liked working with light because it can express what conventional ink cannot.. The source of different light tones and textures comes from the technology I use to create my art. Transparency, slim bezels and OLED technology let my imagination run wild with all kinds of soft colors, gradations and images at my disposal”..

The Unknown World , created by the artist Buttercup, is another piece that exemplifies the color accuracy and image quality of OLED within the living room.. By depicting a fantasy world through three themes (Poison, Purify y Heal), the author takes advantage of the excellence of OLED to create an image of such high quality that it is simply impossible to recreate with an LCD screen.

Art in the bar

at the bar, Visitors can see the work of the American conceptual artist Jacolby Satterwhite. His work, We are in hell when we get hurt, uses trusses to create a frame for six OLED displays, which he uses as a canvas to extend his art to the digital sphere.

Through OLED Art Wave: Every Wave You Will Sense, artists have chosen this technology as a canvas for their works. Modern multimedia art requires the most advanced devices and technologies to date to ensure masterpieces come to life, and OLED provides the perfect solution.