Lang AG and Panasonic

The European wholesaler Lang AG and Panasonic expand their business relationship to provide their AV customers with competitive advantages in the rental and events sector, after the investment made in the new series of RQ25K projectors manufacturer.

In an increasingly complex AV market for rental sectors, Events, theme parks and other entertainment venues, Professionals in the sector seek a differential advantage with the latest technologies.

Rising transport costs and staff shortages, along with increasingly flexible requests from event creators, are the main challenges faced by these companies.

In this context, Lang AG, One of the largest rental companies of visual technologies and assembly for events, has announced its investment in the new series RQ25K de Panasonic, With the purchase of one hundred units of these compact and lightweight projectors of 3 DLP chips, with a brightness of until 20.000 Lumens and resolution 4K.

So he explains Tobias Lang, CEO of Lang AG: "This significant investment and the extension of our more than thirty-year relationship with Panasonic will help our customers meet today's industry challenges.”.

Panasonic PT-RQ25KThe RQ25K Projector Series “Offers state-of-the-art visual technology, that surprises audiences with the latest and greatest image quality, agiliza los flujos de trabajo para permitir una configuración y un control de manera rápida y eficaz y una fiabilidad inigualable”, Lang stresses.

Lang AG's investment in this equipment responds to the advantages it offers its customers of the Rental sector. Panasonic RQ25K is a 40% more compact and a 35% lighter than the previous RQ22K series, so projectors are easier for rental and assembly companies to transport and more convenient to install.

In addition, RQ25K Series simplifies everything; from installation to operation, with features that save time and streamline workflow. Integration into larger systems is also quick and easy, and are the first Panasonic projectors with slot for Intel Smart Display Module (Sdm).

"From the moment Panasonic introduced its first projectors 20.000 lumens in 2012, has defined the sector, says Lang.. We immediately saw the benefits of the new RQ25K series for our customers.. With the SDM slot, new reference standards have been established in terms of configuration and connectivity, allowing you to connect to IP-based systems, as to their PTZ or Kairos cameras".

Lang's CEO also adds his business proposal: "We decided deliberately bet on 4K technology, as we saw the market moving towards higher resolutions. That's why we've unified the range in 4K. We hope to be one of the first European providers to offer this innovative AV technology to our rental customers.".

for Jan Markus Jahn, head of the Media Entertainment Business Unit at Panasonic Connect Europe, "This investment by Lang AG in the RQ25 series, along with IP-based PTZ cameras and Kairos production platform, means it will be one of the first companies able to offer its customers a complete workflow, IP-based glass-to-glass. This is an important milestone for the AV industry that opens new opportunities for companies of assemblies of shows and events, especially when it comes to hybrid and live productions".


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by • 20 Jan, 2023
• section: business, projection