SNA Displays creates artistic digital arches for office building

At the entrance that leads to the elevator area, two screens have been installed SNA Displays Bold, that have a pixel pitch of 2,5 mm. Combined, they process more than 4,7 million pixels.

SNA Displays has manufactured and installed the pantallas Led Bold interior for the lobby of a building located on the Metropark corporate campus in Iselin (New Jersey). These surround the entrance and the elevator area., creating artistic digital arches for staff and visitors.

The office building is owned by the commercial real estate investment and services company CBRE y Avison Young was responsible for providing general contractor services.

Led screens, that have a pixel pitch of 2,5 mm, wrap around the entrance to the elevator area to create artistic digital arches.

One of them measures 2.4×9 meters and presents a slight concave radius that matches the interior architecture of the lobby. Its resolution is 990×3.600 pixels, not including entry trim. The second digital mural measures approximately 2.4×7,8 metros (990×3.120 pixels). Combined, direct view Led screens process more than 4,7 million pixels.

The customer service group (CSG) from SNA Displays provides services including display status, uptime monitoring and content management.

CSG sourced digital artwork from creative studio cFire, providing relaxing content about nature, like aquarium style scenes.

Audio and video specialists Ion Visual Solutions provided the installation services and the architectural firm Kimmerle Newman Architects provided design services.