“Uniguest offers a unified and innovative digital experience”, Francisco Alves

With a business strategy based on showing the growth of the group Uniguest, Francisco Alves, Regional Sales Manager Iberia, Italia, Benelux, explains how they have unified their digital signage and digital content creation platforms and solutions to address all market verticals.

With intense activity in the acquisition of technology companies in recent years, Uniguest has shown during his participation in the edition 2024 of WHEREAS How this growth strategy has been meshed into your business vision to offer platforms digital content creation and AV solutions state-of-the-art for multiple markets.

This is what he points out Francisco Alves, Regional Sales Manager Iberia, Italy and Benelux at Uniguest: “We have been participating in ISE for many editions, and that of 2024 has been made more special by the presentation of our three directives: grow as a business group; unify all platforms and solutions and, as usual, show the innovation of all the functionalities of our systems”.

A business strategy that, as Alves points out, has been recognized by the market. “We are very proud of our business proposal, which has received an award from the German independent consultant you hate consulting, that recognizes us as the third largest group in the world in digital content delivery, which is one of our directives that we are achieving with all our solutions for all market verticals”.

At his booth at ISE 2024, One of the novelties that professionals have been able to learn about in detail is Uniguest Digital Engagement Platform, “especially used in hotels and that we are now expanding with new functionalities to other types of market verticals”, explains Alves.

The unified video content management platform for education and learning eStream Enterprise Video, has been another of the complaints, “with the presentation of new live streaming modules, conferences and content capture IP based, “digital content storage”.

In its strategy of unifying platforms, Uniguest MediaStar IPTV & Streaming centralizes the group's hardware development, to which is added an option hosted in the cloud with the rest of the company's software solutions.

Alves also highlights the innovation and growth of his plataforma de digital signage Tripleplay, “Widely used around the world in football stadiums and in critical environments such as banking and government, as well as our solution Onelan, especially deployed in corporate and retail environments”.

During the contest, One of Uniguest's objectives has been to show its differential compared to the rest of the market, “based on the large investment that the group makes in R&D. We are working hard to improve all our solutions, and that is why this year we will double our development staff to guarantee that our platforms are always in the final stretch with maximum functionality”.

How Alves assures, “We believe that what the market is looking for right now is a unified digital experience like the one offered by Uniguest, one of our three strategic directives this year, along with the growth of the group and innovation”.

Access to the ISE SPECIAL 2024 a Digital AV