Green Signage: a move in the right direction

In a world that is increasingly suffering the consequences of climate change, sustainability is no longer just a trend, but a necessity. As Pablo Entrena explains, business development manager de Concept International Spain, the digital signage industry must also adapt and contribute to this change.

Green Signage It is an initiative that aims make the digital signage industry becomes more sustainable. Requires companies to optimize their products and processes so that they leave the smallest ecological footprint possible.

One of the main ways the digital signage industry can be more sustainable is reduce energy consumption. This can be achieved by use of dark content on websites, video clips and advertisements, since light background colors consume up to 20% further.

Another way to reduce it is to use low consumption screens. OLED equipment saves 25% of energy costs compared to those of LED technology.

Led video walls with technology Common Cathode o Flip Chip also They save between 35 and a 40% of energy. The brightness of these screens can also automatically adjust to ambient lighting to optimize consumption.

Innovative technologies

In addition, The use of innovative technologies can contribute to the sustainability of the digital signage industry. He electronic paper (ePaper) It is ideal for applications that change their content infrequently, such as price tags or signage in office rooms, since it only needs power briefly to update its content and works perfectly even in direct sunlight.

Besides, he intelligent control of players and screens You can help save energy by turning them off or putting them on standby when not in use.. It is also possible to automatically adjust the brightness of the screens to the ambient lighting to optimize energy consumption.

Recycling and responsible packaging

On the other hand, Hardware recycling is an important aspect of sustainability in the digital signage industry. Many IT devices are recyclable up to 97% and contain valuable raw materials that can be reused, which is much more efficient and ecological than its extraction.

Finally, the digital signage industry must reduce its environmental impact on packaging, using one that best suits the product and its dimensions, which also better protects the merchandise. Los eco-friendly packaging materials and 100% recyclable without color printing should be used whenever possible.

A greener future for digital signage

The digital signage industry has a great responsibility in building a more sustainable future. Green Signage, as a pioneering initiative, marks the way to a ecological transformation of the sector.

By adopting best practices, Digital signage companies can significantly reduce their environmental footprint and contribute to a healthier planet.

The implementation of these measures not only benefits the environment, but it can also generate long-term economic benefits. Reducing energy consumption and optimization of production processes translate into considerable cost savings.

Besides, Adopting a sustainable image can improve company reputation and attract customers increasingly aware of the environmental impact of their decisions.

Green Signage is not just a trend, It is an imperative for the digital signage industry. It's time to embrace change and build a greener future for the sector, for the planet and for future generations.

Pablo Trains

Business Development Manager de Concept International Spain