Hypervsn creates the first 3D holographic commercial billboard on wheels

The collaboration between Hypervsn, FLO Advertising y Firefly shows what the future of outdoor digital interaction can be: a truck with the first moving 3D holographic commercial billboard, offering an innovative advertising experience, events and entertainment.

The development of first truck to offer a 3D holographic display experience until now in the world part of a strategic collaboration between Hypervsn, pioneer in this technology, y FLO Advertising, digital billboard specialist in las vegas, y Firefly, DOOH media platform.

This collaboration in experiential advertising, events and entertainment puts floating holographic images of Hypervsn in motion, transforming the way brands capture the public's attention in public spaces.

This development “marks the first time that the Fully mobile 3D holography is deployed on a large scale in an outdoor environment, starting in one of the busiest stages in the world: the Las Vega Strips”, says the company statement.

Hypervsn holographic display systems, create floating, high-definition 3D images without the need for glasses. This development allows them to now be installed on mobile platforms thanks to FLO Advertising's powerful fleet of trucks., generating commercial holographic images that move with the flow of traffic and people.

“It's about offering wonders in motion,” he says. Kiryl Chykeyuk, CEO and founder of Hypervsn-. We are turning ordinary city streets into moments of wonder, where technology meets imagination and creates something that people not only see, but he feels. That's the kind of experience today's audiences remember.".

This is also pointed out Mike Foland, CEO of FLO Advertising: “This collaboration establishes a new standard for mobile media. We have created a platform that brings the most advanced 3D images directly to the public, and thanks to Hypervsn, she is not only attractive, but also shocking”.

Kaan Gunay, CEO of Firefly, He adds that “this is more than means: It's storytelling in motion.. With Hypervsn visuals, the FLO fleet and our platform, “Brands are entering a new era of experiential presence”.

Main features

• Real 3D holograms in motion: This patented technology by Hypervsn offers a unique visual impact (more details at Digital AV).
• Mobile immersion: Integration with FLO Advertising advertising trucks makes 3D holographic content an even more dynamic, location-based experience.
• Audience capture: Stunning 3D holographic images surpass traditional media in engagement, dwell time and memory.
• Experience for brands: The simple and fast programming of commercial images makes this development ideal for presenting products and events, etc. with great impact.
• Distribution: thanks to the Firefly advertiser network, with more than 60.000 digital screens in major cities in the United States and the world, as well as his knowledge in experiential media, truck format offers brands a new way to display their message on the move.