Planning an AllianceBernstein

At the customer reception center AllianceBernstein An experience called Dreamwall has been created that functions as a 'living work of art'. A video wall designed with a Led solution Planar DirectLight Pro de 4,5x 2,4 meters and a distance between pixels of 1,2 mm.

The global asset management firm AllianceBernstein (AB) has inaugurated a new office 17.558 square meters in Hudson Yards, New York. Located in the skyscraper The Spiral, The interior extends over four floors, with outdoor terraces in each, and includes an open layout with mixed-use meeting areas, common event spaces and work cafes.

The international architecture studio Executioner was hired to design the office, creating a workplace aesthetic inspired by the energy of New York City. According to this study, The new space is a fully integrated digital and physical experience that reflects the firm's commitment to innovation and adaptability, and its leadership in managing the changing digital landscape.

Planning an AllianceBernstein

This vision is realized in the AllianceBernstein customer reception center, where a videowall Led Planar DirectLight Pro of 4,5 meters wide and 2,4 meters high, with a distance between pixels of 1,2 mm, works as a living work of art.

Known as Dreamwall, The installation takes advantage of the artificial intelligence to generate constantly evolving visual content. A trained AI engine generates digital images, visually captivating and on-brand, which deploy approximately every two minutes, according to Gensler.

The AI ​​system was developed through a creative process that involved selecting more than 12.000 images to define an algorithmic approach consistent with AB's brand identity.

The Dreamwall incorporates custom effects of TouchDesigner y lidar motion detection, allowing it to respond to human movement in real time. And when you press the 'Next' button, Users can manually activate the following dreamscape.

Planning an AllianceBernsteinçStrong

A second Planar array has also been installed - a videowall Led Planar DirectLight Ultra of 5,5 meters wide and 1,8 meters high with a distance between pixels of 0,9 mm- in a nearby multipurpose room.

“Thanks to the possibility of dividing the video wall into multiple configurations, The screen provides a Flexible and high resolution Led canvas for uses such as presentations, meetings or applications Microsoft Teams”, explica Joe Hook, senior project manager Forte, company that carried out the video wall integrations.

Beyond the performance and reliability of its solutions, Joe Hakiem highlights the logistics and support of the Planar team at each installation. “This was a high profile project with a very tight deadline, which required great coordination between professionals to meet deadlines. That's where this company really stands out.. The flexibility and support they offer are what set them apart”.

Planar DirectLight Pro y Ultra

The Planar DirectLight Pro series LED video walls, with fine pixel precision deliver high-quality images to suit any indoor fixed installation application. With high bandwidth, reduce total cost of ownership and require fewer cabinets, cables and internal components such as receivers and power supplies.

Solution includes video driver Planar WallDirector, that manages the video wall at native resolution, captures multiple 4K inputs and includes web management software to simplify setup, operation and monitoring.

Los videowalls MicroLED Planar DirectLight Ultra series deliver high-resolution, high-performance always-on viewing experiences, with minimum pixel distances of 0,6 a 1,2 millimeters for critical and high-end applications.

The series features several technological advances that, in combination, offer high performance, including models with MicroLED, external power supply, patented self-adjusting alignment technology Planar ActivAlign and the WallDirector video driver, with its corresponding video wall management software.


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