Disney's legacy opens its doors in Spain to immersive 'magic'
Fourteen interactive installations, more than 250 parts, works of art and documents, Distributed in nine thematic galleries, they offer an immersive tour in Disney: The exhibition – 100 years of magic, in collaboration with Sold Out. An exhibition for all ages that opens its doors today in the Canal Foundation from Madrid.
After four years of planning and production, with a world tour of Philadelphia, Munich, London, Chicago, Kansas City, Seoul and Paris, the largest display yet of Walt Disney's legacy – Disney: The exhibition – 100 years of magic, complain from today in Madrid, in the Canal Foundation, to offer a immersive tour through history, art and creativity from this narrator.
The exhibition commemorates the centenary of The Walt Disney Company, to display a selection of more than 250 parts, artistic works and official archives of the company, in a space of some 1.400 m2 to honor the legacy of this creator and some of his most iconic characters and movies, that have transcended generation after generation.
Nine themed galleries and fourteen interactive installations They configure an immersive tour through the Disney imagination, that itcombines education with dynamic and 'magical' experiences for adults and children, to learn about a century of storytelling “that began with a mouse and a dream, that became history".
This is what he points out Bechy Cline, director of Walt Disney Archives: “selecting one hundred years of Disney history has been an arduous task. We have seven warehouses in which they have been stored for 55 years all files. This exhibition discovers 'the inner child of each one', like walt said, and everyone keeps something special from that legacy.”.
Interactive magic
The production of this exhibition at Fundación Canal “has been a challenge,” he says. Rafael Gimenez, CEO of Sold Out-. Logistics and assembly, with fifteen trailers full of material, It was carried out in eight days in a unique space in Madrid. Disney is one of the great brands of pop culture, with which we have all grown up and that continues in new generations, a very familiar and attractive plan”.
The exhibition is configured in nine galleries. Before entering, the public is greeted by a video of Becky Cline, which gives way to an immersive room with life-size projections of Walt Disney, who shares an inspiring message about his creative philosophy.
For this, three are used laser LCD projectors, each with a power of 8.000 lumens, ultra-short distance lens and low power consumption Panasonic, which have also been installed in other galleries in the exhibition.
Where it all began, It is another of the galleries in which visitors can learn through digital screens, some as a cinematic banner, the origins and first projects of Walt Disney.
in the gallery Where do the stories come from? An exploration is made from fairy tales to pop culture, in which combines video mapping and soundtrack original for sample, composed of Steve Mazzarro.
The tour continues through The spirit of adventure and discovery, a room dedicated to Marvel y Star Wars, that invites you to solve puzzles to reveal hidden objects in treasure chests and a large interactive table.
Character design work, con animation mockups and sketches, like that of Pato Donald o Frozen, along with dresses like that of Cruella o to little mermaid, with interactive installation compare your height with the family of The Incredibles, configure the gallery Lthe illusion of life.
The exhibition continues through the galleries The world around us, a tribute to forest decorations, deserts, glaciers, etc. that inspired many movies and are in Disney parks, in collaboration with National Geographic, y The magic of sound and music, with a big screen cinema with musical sequences and systems to listen to well-known songs in several languages.
The room Innoventions highlights specific innovations from The Walt Disney Company, with the storyboad and the animatronics, to know the technical processes of each creation; which follows Your Disney world. A day in the parks, featuring a replica of Disneyland's Main Street façade that lights up with its iconic fireworks, and an interactive table to play and learn about each of them. The last gallery, This is just the beginning, It is covered with mirrors with projections of emblematic scenes from Disney projects.
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