JBL celebrates eight decades of professional sound innovation

The 80th anniversary of JBL, iconic audio brand belonging to Harman, will be commemorated with global initiatives aimed at highlighting the legacy of the company founded by engineer James B. Lansing.

During eight decades, JBL engineers have pioneered technologies that have transformed, always according to JBL itself, “the way sound is created and experienced”: from revolutionary designs of speakers until solutions for professional audio, deluxe, portable and automotive.

This constant search for excellence has earned JBL some of the most important recognitions in the industry, included Academy Awards for achievements in sound engineering and a Grammy Award for his “constant mastery and innovation in concert sound, studies, cine broadcast, as well as monitors that guarantee the highest standards of sound precision”.

Looking to the future, JBL continues to bet on the evolution of sound investing in technologies such as spatial audio, adaptive soundscapes y immersive experiences. The sustainability is also a key aspect, guiding design and production towards a more responsible future for audio innovation.

JBL is already commemorating its eight decades of life with initiatives such as the Playback Gallery, an experience that showcased eight decades of the brand's iconic products with expert commentary and technical demonstrations in cities like Amsterdam, Los Angeles, Munich, New York, Tokyo and Vienna. Other projects are the publication of a special digital magazine or launch a season of the podcast Audio Talks de Harman with conversations with engineers, designers and musicians who have influenced the JBL sound.

“Con 80 Years of audio experience and a bold vision for the future, JBL reaffirms its commitment to promoting voices that move, “They connect and inspire people around the world.”, transfer the brand.