IA, Sustainability and cybersecurity come together at DSS 2026

The Digital Signage Summit (DSS) 2026 presents the agenda and lineup of speakers for its 20th anniversary (20 – 21 of may, Hilton Munich Airport), in which the structural and technological change of the digital signage industry caused by concepts such as AI will be delved into, sustainability, cybersecurity or new operating models.

Organized by Envy consulting in collaboration with Integrated Systems Events, DSS aims to bring together industry perspectives on how companies are adapting to the rapid structural and technological changes. In which is your 20.th anniversary, The conference proposes a program of two days that will have presentations, round tables and sessions focused on the strategic and technological changes of this industry.

The DSS will begin with the presentation of invidis “NextGen Signage”, by Florian Rotberg, general director of the Envy, y Stefan Schieker, the older partner is jealous of him, who will offer their vision on the sector. Next, the talk will take place “20 Years of Digital Signage”, that will reflect on the decisive moments of the last two decades in the sector and what the future holds.

The conferencesThe round table of European leaders: Overcoming local markets – The new European path” y “Foro DSF: Duty, agitation, acquisitions: the real challenges facing America”, a table in which Tamara Bebb will participate, CEO of Spectrio, y Rick Mills, CEO of Creative Realities, will analyze how factors such as tariffs and AI are transforming digital signage. Jonas Lagerqvist, Deputy CEO and CFO of Vertiseit, and Erik Wolff, ICT operations director at Econocom, They will also delve into the agreements, The tensions and trade-offs behind the consolidation of digital signage, and what this means for valuation, innovation and the future configuration of the ecosystem.

Cybersecurity, IA, real media, sustainability…

In response to the end of the era in which digital signage systems “could operate without serious consideration of cybersecurity”, DSS 2026 has scheduled the session “Cybersecurity in digital signage: no patches, insecure, unprotected”, that will address the uncomfortable truths surrounding this topic. Other presentations will deal with the selection of systems operating and update policy, governance, resilience and risk, plus how platform choices influence security posture and total cost of ownership.

The artificial intelligence will be present at the conference cycle “Focus on AI”, that will invite different speakers to the stage to address how advances in generative AI, analytical and agentive are affecting this. Speakers include Rick Mills, CEO of Creative Realities; Andy W. Gods, CEO of Imacuklix AG/Cingerine AG; Mathieu Yerle, Intuiface CEO; Victor Petersson, CEO of Screenly, and Ron Levac, socio gerente de Global Technology Investments LLC.

under the frame Retail Media, DSS also proposes a series of conferences focused on growth opportunities within this area, including the role of retail media networks and the intersection between signage, advertising technology, the hearings, analytics and business models. Jan Schoenmakers, CEO of HASE & HEDGEHOG, explore how AI is transforming in-store data, previously fragmented and underutilized, into a powerful knowledge engine, responsibility and business growth for retailers and brands in their session “Predict, segment, monetize: “The New AI Playbook for Retail”.

He environmentalism there will be no shortage of DSS, which will focus on exploring ways on how to convert sustainability in a measurable operational discipline including energy efficiency, lifecycle optimization and reporting. Jesco Dayen, from Siemens, and other speakers will explain how green signage is moving from a concept to a commercial reality in the session “The new relevance of green signage”.

The program and list of speakers, which is completed with the program Tech Dialogue and the awards ceremony Envious Strategy, can be consulted at the DSS application, which can be downloaded from Google Play and the App Store. Mike Blackman, director general de Integrated Systems Events, highlights the imminent appointment: “DSS has always been a forum where decision makers meet with leading speakers to orient themselves in a rapidly evolving landscape.”. “We are proud to be collaborating with invidis again and look forward to welcoming the industry to Munich in May.”.