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Articles about 'Dynamic advertising’

Los viajeros de Singapur se mantienen informados gracias a una innovadora solución DOOH de Harris

Singapore travelers stay informed with innovative DOOH solution from Harris
7 August 2012

La empresa de medios singaporí MediaCorp ha utilizado una solución de digital signage InfoCaster de Harris para dotar de un sistema de señalización digital ...

T-Shirt OS, la camiseta inteligente con pantalla LED incorporada

T-Shirt OS, the smart t-shirt with built-in LED display
6 August 2012

CuteCircuit, a fashion design company that is dedicated to making garments with all types of technologies incorporated, is developing the first prototype ...

Jung Von Matt y Noah crean una original campaña interactiva para denunciar la caza de focas

Jung Von Matt y Noah crean una original campaña interactiva para denunciar la caza de focas
2 August 2012

La agencia alemana Jung Von Matt ha realizado una acción de ambient en la vía pública para la asociación Noah con objeto de concienciar ...

BP desarrolla una campaña de DOOH con contenidos generados por los usuarios

BP develops a DOOH campaign with user-generated content
1 August 2012

British oil company British Petroleum, BP, wanted to honor the forgotten heroes behind the London Olympic Games 2012 in ...

La estación del monorail del aeropuerto Haneda de Tokio se dota de un ‘smartphone gigante’

The monorail station at Tokyo's Haneda airport is equipped with a giant smartphone’
26 July 2012

A large touch screen has been installed at the monorail station at Tokyo's Haneda Airport (Japan). El display interactivo ...

El Bar Lucero de Cádiz cambia la tiza por el digital signage

El Bar Lucero de Cádiz cambia la tiza por el digital signage
25 July 2012

El Bar Lucero, histórico establecimiento hostelero de la Avenida del Puerto de Cádiz -todo un símbolo de la ciudad andaluza-, se ha modernizado y ...

Santa Susanna apuesta por la información digital

Santa Susanna apuesta por la información digital
25 July 2012

El municipio barcelonés de Santa Susanna ha instalado en diversos espacios públicos de la localidad equipos Streetbox de TMTFactory, un punto de información digital ...

TNT crea la primera valla publicitaria interactiva de puntos electromagnéticos en tiempo real

TNT creates the first interactive billboard of electromagnetic points in real time
23 July 2012

With the collaboration of the Breakfast agency, The TNT network has installed a 23-inch digital billboard in New York.×12 feet composed of 44.000 ...

El Aquarium de Monterrey invita a los transeúntes a un viaje submarino virtual

The Monterrey Aquarium invites passersby to a virtual underwater journey
19 July 2012

The Monterey Bay Aquarium, in California, has carried out an original interactive campaign at the bus stops in the city of ...

IAB Spain gestionará la publicidad digital de la feria The eShow

IAB Spain will manage the digital advertising of The eShow fair
17 July 2012

IAB Spain, association representing the advertising sector, marketing and digital communication in Spain, has signed a collaboration agreement ...

Las autopistas alemanas apuestan por el digital signage para sus áreas de servicio

German highways opt for digital signage for their service areas
16 July 2012

Tank & case, Germany's motorway service station operator, has launched an ambitious digital signage channel that ...

Una original campaña interactiva de la Lotería invita a los franceses a “tocar madera”

An original interactive Lottery campaign invites the French to “touch wood”
12 July 2012

The French believe that on Friday 13 it's a lucky day, hence, when this date coincides on the calendar, la Lotería ...

Madrid y su Gran Vía todavía respiran ese “aire” de luces de neón

Madrid and its Gran Vía still breathe that “aire” neon lights
9 July 2012

Madrid's Plaza del Callao wants to become a benchmark for outdoor digital advertising. The facades of two of its emblematic buildings, las ...

Instalan 3 pantallas LED gigantes en el Polígono Industrial P-29 de Collado Villalba

They install 3 giant LED screens in the P-29 Industrial Park of Collado Villalba
5 July 2012

The Business Association of Polígono P-29 of Collado Villalba, with the collaboration of the Villalbino city council and companies in the sector, has installed three large ...

Félix Vicente (McCann): “La publicidad DOOH es clave para conectar con el consumidor actual”

Félix Vicente (McCann): “La publicidad DOOH es clave para conectar con el consumidor actual”
4 July 2012

El presidente de la agencia de publicidad McCann Worldgroup Spain, Félix Vicente, participó en las XXI Jornadas de Publicidad Exterior organizadas en Córdoba por ...

Una campaña interactiva de sensibilización transmite lo que significa ser un niño pobre

An interactive awareness campaign conveys what it means to be a poor child
29 June 2012

La agencia BMF ha realizado una interesante instalación de outdoor para la fundación The Smith Family con el ánimo de hacer que los australianos ...

Telefónica crea Customer Xperience, un espacio para enriquecer la interacción con el cliente

Telefónica crea Customer Xperience, un espacio para enriquecer la interacción con el cliente
28 June 2012

Telefónica ha inaugurado un nuevo espacio demostrativo en su sede en Las Tablas (Madrid), ‘Customer Xperience’, donde muestra una nueva visión de los espacios ...

Nueva versión de Weox, la aplicación de gestión de publicidad dinámica de Prainter Media

New version of Weox, Prainter Media's dynamic advertising management application
27 June 2012

Prainter Media, Pikolín Group company specialized in digital signage and dynamic advertising, has a new version of Weox, una avanzada aplicación de ...

Neo Advertising se asocia con OJD Interactiva para auditar el canal GolT Centros Comerciales

Neo Advertising partners with OJD Interactiva to audit the GolT Shopping Centers channel
26 June 2012

The Neo Advertising agency has reached an agreement with OJD Interactiva to audit the audiences of GolT Shopping Centers, the digital signage channel ...

BBVA presenta su visión del banco del futuro con un nuevo modelo de oficina

BBVA presents its vision of the bank of the future with a new office model
25 June 2012

BBVA has inaugurated a new office model in Madrid, an innovative space through which the bank shows society its ...

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