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JCDecaux installs three new video walls at Barcelona airport

The outdoor advertising company JCDecaux has provided three new video walls - one of 54 and two of 5 Full HD screens 46 inches- to the Prat airport in Barcelona who come to complete the group's digital circuit at the Catalan airfield.

JCDecaux has installed three new large video walls in high traffic areas of Barcelona airport. The largest of the three is installed in the sword area of ​​the Terminal 1 and is composed of 54 Full HD screens 46 inches each. With more than 32 square meters of surface, It is the largest digital medium present in a national airport. The area allows both arriving and departing passengers to be impacted..

Besides, This commitment to digital advertising has been reinforced with the inauguration of two video walls made up of five Full HD screens of 46 inches each. Both supports have been located on each of the stairs leading down to the Sky Center from the check-in area., which practically means achieving a 100% visibility as far as departing passengers are concerned.

In reference to this new installation, Luis Alvarez, commercial director of JCDecaux Airports, has pointed: “The inauguration of these video walls is a great source of pride for JCDecaux Spain and for the group in general.”. The result has been unbeatable and demonstrates the excellence of the company as world No. 1 in external communication”.

The installation of these supports joins the 22 screens of 70 inches installed at the Catalan airport since 2009, in what was a pioneering initiative in Spanish airports.

By, 21 Jun, 2012, Section: Digital signage, Display, Dynamic advertising

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