A vending machine gives away Coca-Colas in exchange for Christmas carols

Coinciding with these important dates, Coca-Cola has installed a peculiar vending machine in Stockholm (Sweden) in which, to get a soft drink of this brand, Those interested must sing a Christmas carol as if it were karaoke.

In their eagerness to make people's Christmas spirit flow, one of the brands that most often takes advantage of the pull of these dates, Coca-cola, has resorted to a unique initiative to do this by creating a new vending machine that exchanges Christmas carols for soft drinks.

The brand has located this vending machine inside the Royal Institute of Technology in Stockholm (Sweden), a curious hybrid between a vending machine and karaoke that dispenses free Coca-Cola in exchange for Christmas carols. Instead of the brand logo on the front, el aparato muestra la leyenda “Sing for me” (sing for me) inviting people to sing Christmas choirs.

La Maquina Karoke, which has been developed by the Swedish agency JMW, allows users to select their favorite Christmas carol and comes equipped with microphones and video screen to read the lyrics of the selected song. Once users have given free rein to their musical skills, vending machine rewards your Christmas spirit with free bottles of Coca-Cola.

[youtube]http://www.youtube.com/watch?v=CJeYs8zuXgc[/youtube]