Of art, music and digital transformation… MIRA Festival and Epson

Supporting digital transformation from the beginning, Epson describes in this article made by its ProAV area, the capacity that its high-luminosity projectors offer to provide visual support, immersive and high quality, to mapping shows, as demonstrated in the last edition of MIRA Festival and in the Girona International Mapping Festival (FIMG 2015), inter alia.

That the leader in video projection joins initiatives that pursue the digital transformation of spaces and the fusion of artistic vision with the emotion of the viewer, It's not surprising. But if we look at the result, to what happened in the past MIRA Festival 2015 in Barcelona, The truth is that year after year we continue to be surprised by the ability to generate scenarios that the high-luminosity projectors of the Japanese firm allow. Epson.

“Users and artists are the first to be surprised to see the light delivery of Epson projectors in the environments in which they project content for their videomapping creations.”. When using Home Cinema projector technologies in high brightness, “We obtain fluid reproduction with excellent quality.”, Daniel Collado emphasizes, specialist in ProAV of Epson.

Imagine a big dome, a 360º scenario, an unlimited projection, the emotion of accessing a world of sensations caused by the fusion between music and digital image, large structures that change, that generate depth so that the viewer's view gets lost between notes and pixels...

This reality was present in the last edition of MIRA Festival, with the particularity that there were five high-luminosity Epson projectors that gave rise to experiencing this sensation. With great care on the part of the organization to prevent the slightest exterior light from penetrating and causing an alteration of the result of the projection, This dome surprised everyone and everyone, those most interested in video art festivals and new viewers who, insurance, They have already joined the bandwagon of big projections.

[youtube]https://youtu.be/0D6X4Pz4BuI[/youtube]

And large projections are increasingly present in society, transforming large public spaces, making structures disappear or simply modifying them - virtually- to the surprise of the audience present.

During the year 2015, Epson has demonstrated its ability to provide visual support for mapping shows, where this digital transformation becomes the protagonist.

Something like this happened in two of the last major events in the sector, like the Girona International Mapping Festival (FIMG 2015), where the projections that participated in the competition and the rest of the large works projected on the facades of the Catalan capital had as their source a high-luminosity Epson projector.

And also at MIRA Festival 2015, where the stage continued during the three days of festival activity, flooding the old Fabra i Coats factory in Barcelona with an authentic spectacle for the eyes that, as Oriol Pastor comments, director of MIRA Festival, “is increasing, with new technologies that are incorporated into the scene that will allow not only the digital transformation of scenarios, but also the interaction of the public”.

[vimeo]https://vimeo.com/129903465[/vimeo]

The MIRA Festival experience, which recently collected an award for the Emerging Cultural Industry, has created a whole wave of great defenders of technology as a cultural and artistic support.

Epson, number one in video projection since 2001, It is the ideal companion for a frame like this, where digital transformation is just an excuse to awaken the true result sought in the public: the emotion.

Tribune held by Epson ProAV