The first shopping centre in Europe with the Leed Gold certification, has updated the display of external Led by a new visual support with this technology, 82m2 and pixel pitch of 16, 67mm, developed by Led & Go.

Zielo Shopping Pozuelo Led-Go

In order to play content with higher resolution and contrast, thus reaching a greater audience that visits their commercial spaces, entertainment and dining, with a total of 25,000 square meters, the Mall Zielo Shopping, located in the Madrid town of Pozuelo de Alarcón, has replaced its previous Led screen outside by a new system that meets these requirements.

In addition to being the first shopping centre in Europe with the Leed Gold certification, which acknowledges their energy-efficient and environmentally-friendly operation with the environment, together with an innovative design, Zielo had a Led screen whose maintenance rested in the specialist Led&Go during the last years, which have now renewed with a new stand Led outdoor by the manufacturer, with a height of 82m2 and pitch P16, 67mm, now the specialist exploiting advertising iWall.

Zielo Shopping Pozuelo Led-Go

As explained from Led & Go, the challenge of this project has been double: uninstall the old screen and adapt the space to locate the new, whose design has been tailored to suit the angle of 130 degrees of the facade of the Center.

"We can say that the result has been a success - ensuring from this company-. The new screen, 1.368 × 216 pixels of resolution and a brightness of over 7,000 nits has been perfectly integrated and meets all the necessary requirements to be a benchmark in the sector of retail and shopping centers.

Zielo Shopping Pozuelo Led-Go


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By • 6 Jun, 2017
• Section: Study cases, Digital signage, Display, dynamic Advertising