Digital Projection provides LED technology to historic Fort Smith establishment

In this city there is the 906 Cocktail and Cigar Lounge, a sophisticated bar where new trends merge with classic American heritage. Proof of this is the Led Radiance video wall from 165 inches and a pixel pitch of 1,2 pixels that have been installed.

The town of Fort Smith is located near the Ozark Mountains in Arkansas and offers its residents the opportunity to enjoy the fusion of new trends with classic American heritage.

This synergy is especially felt on Garrison Avenue, where some historic sites coexist with modern businesses and nightlife. In this environment there is 906 Cocktail and Cigar Lounge, a sophisticated place where clients come to relax, in a luxurious and cozy atmosphere. To complement the design of this characteristic bar, a large-format screen that was unique in the area was needed, so they chose a Performance series Led Radiance video wall. Digital Projection.

Located in a historic building of more than 80 years, the Lounge enjoys a prime location in Fort Smith. It is equipped with large and comfortable leather chairs., chandeliers and a long granite bar. The classic atmosphere of 906 Lounge remembers the happy years 20 y 30.

When the layout was designed, the co-owner of the premises, Sammy Fiori, wanted to add to your decoration, elegant and cozy, a large high-end screen for the theater room at the back of the Lounge.

Those in charge of integrating this solution were the DES technology experts, who opted for a Radiance Led videowall with a pixel pitch of 1,2 Performance Series Pixels.

“The original architectural plans called for an LCD video wall, but we opted for Digital Projection because Radiance Led exceeds the technical specifications and improves the visual aesthetics of the original design. Besides, Your team was able to deliver the product quickly and help us finish the project ahead of schedule.. The final result was even better than we had anticipated.”, comments Matthew Lien, DES Vice President of Sales.

The reactions of the Lounge and its customers have been very positive.. Mounted on a custom made wall, the Led system 165 inches is a dynamic and multipurpose screen that contributes to the large number of events held in the 906 Lounge.

“The Radiance Led wall is the perfect complement for the premises. We like to tell first-time visitors to make sure they watch the small TV in the back.… and their initial reaction is always surprise and amazement”, explains Buddy Kell, general director of 906 Lounge.

The Lounge is already a favorite meeting place among its clientele, and the rear theater room is highly sought after by fans of the University of Arkansas Razorbacks sports teams and sports fans.

“We have the ability to display four screens at the same time on the Led video wall, so it's very practical, for example when are the playoffs. On Sundays we usually put three games at a time and sports news on the fourth screen so everyone can stay up to date with their sports leagues. The screen is bold, shiny and seamless. We did not want lines that separated the content like those seen on LCD monitors. All those panels together form a big, beautiful image., and people have a lot of fun with it.”, Kell continues saying.