The Zenia Boulevard shopping center is digitized with Led solutions&Go

An outdoor LED screen has been installed in the main square. 27 square meters, a P10 mm pitch and a resolution of 704×384 pixels. A visual support in which leisure and entertainment content is displayed.

Zenia Boulevard It is the largest shopping center in the province of Alicante. Its clients and visitors say it resembles a city, with its streets, places, fuentes, daily concerts and events that bring it to life.

It is a meeting place designed for enjoyment and fun.. The vegetation, careful and careful care of this center, located in La Zenia (Orihuela), has more than 90 different species, They have a park to exercise, rest areas, a stage where they give concerts and a total of 150 stores. All this makes the visitor return to the center, thus becoming a place to share with friends and family.

The digitization process of this center has been developed Led&Go next to Ceetrus, company that is responsible for its management. The project consisted of the installation of a 27m2 outdoor screen in the main square.

To ensure that all clients take advantage of their stay, Ceetrus pays particular attention to the quality of the tour cross-channel of the customer and improves the purchasing experience with closer tailored services.

“Ceetrus is in full development, fully committed to people and the environment, with a new way of imagining its shopping centers as integrated spaces that generate life”, says Teresa Verdugo, CEO of Ceetrus Spain.

Incorporate a large format LED screen, with a pitch P10 mmm and resolution 7045×384 pixels, It has been a safe bet for the center. At the moment, It shows sporting events and documentaries., in addition to other proposals for new content that seek to create different environments and activities in the main square of the shopping center..

Led screens&Go are designed to offer a high resolution visual solution, both indoors and outdoors. This is possible, among other things, thanks to self-adjusting brightness that varies depending on the light and time of day, improving image display.