PPDS screens change the rules of the game at PSV Eindhoven

Eight new Philips digital screens have been installed in the 'Jan Heintze Kick Box' room of this football club (three 32” and one 50” from the Q line, and four 49” line P) as part of a major update, that seeks to offer entertainment on match days and a business space the rest of the year.

Located in the center of Eindhoven, Philips Stadion is the stadium of the PSV (Philips Sports Association), one of the largest football clubs in the Netherlands. This multifunctional mega structure has the capacity to 35.000 people and has facilities that allow us to offer all types of events.

Inside this stadium is the Jan Heintze Kick Box, a luxurious and versatile room designed by Panduit which can hold up to 34 people and has its own bar, private kitchen and buffet, in addition to having perfect views of the playing field.

Panduit saw the opportunity to use this box as a meeting room as well as a shared facility to be reserved by external clients., via Kick Offices, and get some extra benefits.

Providing a high-level professional communication system for meetings and events to local companies was essential, as the demand for flexible and equipped offices and workspaces continues to grow.

According to studies carried out, The demand for flexible workspaces has increased by 50% in the last five years. At the moment, there are more than 31.000 Flexible offices available to rent and stadiums playing an increasingly important role.

For this project to be successful, The room needed to be equipped with innovative AV infrastructure.

To ensure that the Jan Heintze Kick Box met all the requirements sought Atlona, Signify, Intelectric y PPDS They came together to create the perfect space. A set of eight high-resolution digital signage displays from Philips were selected and installed to maximize versatility of use.

With the support of Philips, official club sponsor, The screens were designed to create an inclusive and versatile meeting room experience. This company has recently expanded its sponsorship of the club, founded in 1913 under the name Philips Sport Vereniging, for another ten years, until 2031. It is the longest known sports sponsorship of any professional sports team., with a total of 118 years.

The installation inside the Jan Heintze Kick Box includes three screens of 32 inches of Q line, four of 49 inches of the P line and, designed as a centerpiece of the room, one of 50 inches of Q line.

Thanks to the PPDS CMND platform, staff can manage and update televisions, whether in the room or remotely, while branding and personalized content displayed on screens, as well as promotions and sponsored content, can be created and deployed instantly.

A custom AV over IP solution from Atlona enabled wireless presentation options, easy to use, for each screen, ensuring that both staff and guests can focus on your content as seamlessly as possible. These can be cast and streamed from your Windows devices, Apple, Android or Linux instantly for greater efficiency.

A state-of-the-art sound system was also integrated that works perfectly with the screen system and offers a comprehensive audiovisual experience.. The entire system was future-proofed with Li-Fi integration by Signify to optimize reliability.

“The result of this customized solution is the transformation of an empty and unused space when there were no games into a demanded and profitable space.”, afirma Roeland Scholten, Sales Director Benelux & IKAM EEE de PPDS.