Barcelona advances details to welcome ISE Live & Online

El director general de Integrated Systems Events, Mike Blackman, Barcelona is back this week, as the city prepares to welcome this long-awaited AV and integration industry event.

While the world waits for the effective reopening of events, Barcelona awaits the arrival of ISE Live & Online, which will take place on the days 1 y 2 June in person at Fira Barcelona Gran Via and online.

Just this week, Mike Blackman, general director of Integrated Systems Events, has been in the Catalan capital participating in the conference Barcelona reACT, a four-day work event to relaunch the city's economy after a year of pandemic.

In his speech, Blackman explained that “the world needs events to get back up and running and we are grateful for the support we have had from national authorities.”, regional and city, of the Fira Barcelona team and, of course, from the pro AV industry for their enthusiasm in the face of what has been an incredibly difficult period. Although 2021 will offer a different experience, We are confident of offering a great event that will pave the way for ISE 2022 in this city".

Taking the hybrid approach (in person and virtual) of current events, ISE Live & Online will bring the industry together in a safe and enriching way. “Whether you join online or in person in Barcelona, Attendees will be able to access inspiring content from innovation leaders, to networking opportunities and the latest technologies”, Blackman stated.

This main ISE event “recognizes that we are at a stage in which we can begin to plan again for the future,” the manager emphasizes.- and these two days will help the industry build a new roadmap for a new era”.

ISE Live

Attendees who attend in person on 1 y 2 June 2021 At Fira Barcelona Gran Via you will be able to visit the stands of exhibitors such as Alfalite, Ample, AVI-SPL, Barco, Biamp, Control4, d&b audiotechnik, Equipson, Lang, NEC, Panasonic, Sharp, Shure, WolfVision and many more.

During the two days of the event, the highlights of the exhibition will be broadcast from the main stage. There will also be a Pavilion ICEX to highlight Spanish brands and business opportunities.

Featured spaces

AV Experience Zone: an area with special characteristics in the Gran Via venue, produced in association with Avixa, which will host presentations by fifteen leading Spanish integrators throughout the two days of the event.

The content will be in Spanish and will cover the retail sectors, hospitality, enterprise, education and digital signage, exploring new business possibilities and looking towards recovery.

Catalan innovation zone: action, agency of the Government of Catalonia for Business Competitiveness, will house an exhibition area dedicated to Catalan companies that exemplify innovation and internationalization.

Acció has also partnered with ISE and The Next Web (TNW) to produce three Startup Nation sessions on the main stage, highlighting future Catalan entrepreneurial talent.

ISE Digital – The future of audiovisual technology

Both live on days 1 y 2 June 2021 as on demand, ISE Digital will offer a wide content program, powered by Cisco technology, which will be carried out from ISE's own virtual studio, with live sessions that will be broadcast from the main stage of Fira Barcelona.

The content will be available on demand in the following weeks. The program is a collaboration of ISE information content, Avixa, give in, (TNW) and key fair partners.

Building on the RISE Spotlight program that ISE has been running since November 2020, ISE Digital will also feature the interview 'From the sofa', round tables and Startup Nation, sponsored by Action.

Both Avixa and Cedia will offer a series of sessions from the main stage that will cover the latest market information, global trends and take a look at the smart technologies powering residential and commercial environments.

The complete program will be announced on the ISE website in the coming weeks. Registration is free, quick and easy and can be done from this link.