Christie participates with its projectors and displays in an immersive experience at the 'Night of the Year’ by GQ in Portugal

The traditional 'Night of the Year' party’ de GQ, held in Lisbon, dazzles attendees with a sophisticated and immersive audiovisual experience, using projectors and displays Christie, in a project developed by ADLC Audiovisuals.

The annual celebration Night of the Year GQ brings together influential personalities from the world of fashion, entertainment and culture. The Palace, a wing of the iconic Tivoli Avenida Liberdade hotel that dates back to the 19th century and is known for its elegant architecture, provided the sophisticated setting for the occasion.

ADLC Audiovisuals, trusted audiovisual partner of GQ Portugal and Vogue Portugal for several years, was in charge of the technical production of the event, ensuring that the visual narrative of the evening lived up to the elegance and vibrancy of the occasion. ADLC worked closely with LightHouse Publishing, the advertising agency that created and managed the content.

Of the proyectores Christie M 4K25 RGB brought the historic building to life with vibrant, dynamic visuals created by the VJ Draft, in collaboration with GQ Portugal. a third M 4K25 RGB pure laser projector illuminated the venue's swimming pool, adding an extra layer of sophistication.

Christie projectors Captiva DWU500S they enriched the cinema room and the bathrooms, providing unique and immersive exhibits tailored to each space. For your part, the projectors of the Series GS y HS Christie's transformed the discotheque room and mapped a tree in the garden. Besides, displays LCD Christie's were strategically placed to display GQ magazine covers and offer digital signage, including entrance to the disco hall. These screens elevated the aesthetics of the event and served as functional and elegant guides for attendees.

“Christie solutions played a crucial role in achieving the desired sophistication and impact for the event”, comment José Cordeiro, director of ADLC Audiovisuals. “Its vibrant color reproduction, Precision and reliability allowed us to enhance each space with impressive visuals that captivated the public. Each piece of equipment was carefully chosen to guarantee the highest quality, and feedback from the client and guests confirmed the success of our work”.

Cordeiro adds that “The feedback from both the client and the guests was tremendously positive.. Events like this highlight why Christie technology, combined with the experience of our team, continues to offer memorable experiences. We are proud to have contributed to such an extraordinary evening”.