Charmex promotes the transformation of retail with the Led Traulux range for shop windows and interiors

From high-brightness Led screens to transparent models, modular or designed for rental, Charmex offers with Traulux a complete range of professional display equipment, designed to adapt to each space and maximize the visual impact at the point of sale.

In a retail increasingly focused on the visual experience, Led screens are consolidated as a key tool to transform shop windows and interior spaces.

In this context, Charmex International has presented a complete range of Traulu professional Led solutionsx, spanning from high brightness screens until transparent models, modular or designed for rental, all of them designed to adapt to each space and maximize the visual impact at the point of sale.

Capture attention from the outside

He escape It is the first opportunity to generate impact. Led screens allow you to show engaging visual messages in real time, like promotions, videos, seasonal campaigns, etc, increasing store entry rate.

Charmex offers different Traulux Led solutions, capable of adapting to the particularities of each environment, either outdoors with high brightness or indoors in shopping centers:

High gloss models for shop windows exposed to direct sunlight, that ensure optimal visibility even in extreme lighting conditions.

Traulux Slim FIX model, ideal for installation in interior shop windows, outdoors with little direct light or shopping centers, that combines thinness, luminosity and elegant aesthetics.

Besides, Charmex is committed to transparent Led screens, a solution increasingly in demand for its ability to display content without blocking interior visibility, respecting the architecture of the premises and generating a surprising visual effect.

In this sense, T-Glass de Traulux They are high-brightness transparent LED screens designed for application in shop windows with intense direct light..

Besides, Charmex also has indoor models, especially suitable for shop windows with little direct sunlight, as well as a room divider in a commercial establishment.

Digitization of interior space

To encourage the dynamic communication and brand experience, Led screens inside the point of sale provide versatility and dynamism, allowing messages to be adapted to promotions, campaigns or trends in an agile way.

More than an aesthetic solution, these professional Led screens improve the shopping experience, guide the customer and reinforce the brand identity with attractive content that generates a effect wow and a lasting memory.

Charmex offers a wide portfolio of Traulux Led solutions, developed to enrich the customer experience in interior spaces. These include fixed screens with technology GOB, Ideal for high traffic areas thanks to their resistance and sharpness.

Added to this proposal are also the Led floor screens, that turn the point of sale into an immersive and interactive environment; the gama modular T-Trix, capable of adapting to any shape or space; Holofix, an innovative transparent solution that generates stunning 3D effects (more details in Digital AV).

All of these options are designed to maximize visual communication, differentiate the commercial space and leave a lasting impression on the consumer.

Temporary campaigns and experiential retail

For specific promotional actions or product launches, Charmex proposes the Traulux flexible and rental Led screens, Developed to be easily installed and dismantled.

The model T-Rent MiniLed Flexible allows design curved screens, creative cylinders and structuress that generate high visual impact. These solutions allow the retailer to innovate with agility and surprise the customer at key moments in the commercial calendar..

Technology at the service of visual marketing

Led screens Traulux by Charmex They are designed to adapt to the needs of each space, combining technologies according to objectives and campaigns.

Its main advantage is the quick content update, which allows the retailer to adapt its communication based on the commercial calendar, without additional costs in graphic production.

With this range of solutions, “Charmex reinforces its commitment to the digitalization of the point of sale, positioning itself as a key ally in creating more connected commercial environments, attractive and profitable.