LG transforms the Buesa Arena with an innovative 360º LED video scoreboard that redefines the fan experience

LG carries out the installation of an octagonal LED video scoreboard 360 state-of-the-art grades in the Fernando Buesa Arena pavilion (Vitoria-Gasteiz), used by Baskonia to play their official competition matches.

As a technological partner, LG leads a transformation that combines innovation, image quality and immersive design, setting a standard for arenas and pavilions that seek to maximize the spectacle and connection with their fans.

Luis Guerra, Head of Special Operations & Partnerships & Institutional Relations of LG Spain, highlights that “At LG we firmly believe that technology has the power to transform the way we experience sport.. With the installation of this new video scoreboard at the Buesa Arena, we take the fan experience to a new level, combining innovation, image quality and emotion in every moment of the match”.

LG's new LED system, model LSBC039, offers a total area of 144 m², and pixel pitch de 3,9 mm and a shine of 1.000 nits. Its octagonal configuration, built with mitered LED panels that avoid 90º cuts, ensures impeccable visual continuity, while the full 360º viewing provides an immersive and homogeneous experience from any point in the pavilion.

This project consolidates LG's commitment to innovation applied to sports and demonstrates the potential of its professional screen solutions to transform multi-use venues. In addition to raising the spectacle at basketball games, The first-class visual infrastructure expands the versatility of the Buesa Arena to host events of a different nature with an impressive staging.

The collaboration with Baskonia reinforces a strategic alliance aimed at constantly improving the fan experience and placing sports venues at the technological forefront, as is the case of almost the 80% of the football stadiums in Spain, or the Roig Arena in Valencia, crowned with the highest resolution video scoreboard in Europe.