Sónar+D lands in Madrid with innovative and creative Spanish projects

for the first time, The festival comes to the capital with its MarketLab, where a selection of the most innovative Spanish creativity and technology projects will be exhibited., where musical technology will predominate, virtual reality, 3D printing, citizen science, live coding, collective experimentation and open source.

On Friday 13 of may, Sonar+D, the International Congress of Creative Technologies and Digital Culture, which is held in parallel to the Sónar festival in Barcelona, will show in Madrid a selection of company projects, most innovative Spanish creation laboratories and scientific research centers. Some initiatives that can be seen on display in the Boetticher Warehouse.

The presence of Sónar+D in Madrid is part of the Imperdible_01 program, a day about technology, creativity, experimentation, art and music organized by the Cotec Foundation.

In twelve stands and with multiple demonstrations, Sónar+D will present musical technology projects in its MarketLab, virtual reality, 3D printing, citizen science, live coding, collective experimentation and open source.

MarketLab is a space where projects developed by creative laboratories are shown, medialabs, universities and companies. A place that allows you to test solutions that explore new forms of creation, production and marketing, and where the initiatives and tools that will shape the creative experiences of the future are presented.

It is an environment that encourages direct interaction between creators and different audiences such as investors., artists, technologists and general public.

Among the initiatives that can be seen, those of Makeroni from Zaragoza stand out., creators of Eye of Horus some glasses, recently awarded by NASA, with which it is possible to move objects without having to touch them.

It combines artificial vision and image processing technologies to recognize the position of the pupils and the object towards which the gaze is directed. They will also show the helmet called Mental Refrigerator, which allows a machine to deliver a soft drink through the user's concentration.

Digital manufacturing will be present with MediaLab Prado, that will bring the prosthesis of an electric hand for children developed collaboratively and under open source; Makespace Madrid, that will show the 3D food printer as a first; and Ultralab, which will come with two sound installations where the public will be able to learn about electronic textiles and electrically conductive ink..

Virtual reality arrives with the Madrid studio Future Light House that will present an immersive experience on the evolution of language, inspired by the Hopi Indians who had no concept of tomorrow.

In music technology, highlights the 3D and binaural sound that can be experienced with the Eurecat installation, the Zynthian platform for sound synthesis with free software and hardware, and oval, the digital version of Hang, a disruptive musical instrument. Besides, the technology company Conductr, will present HiLo, fruit of its collaboration with the Barcelona group Cabosanro, that explores the relationship between music and technology through an app that allows the public to interact with a curious instrument created by the Catalans.

Citizen science will have its space with Scifabric that will exhibit projects such as Micropasts, which helped recover a huge collection of Bronze Age archaeological finds; Barcelona Supercomputing Center, with an interactive visualization of 20th century music, y el experimento social We Know what You Did Last Sónar, that will analyze the movement of the attendees.

For your part, the Ibercivis Foundation will carry out the Collective Music Experiment, that will allow the public to create songs and obtain data on network behavior and creativity.

The Enlightment: sound of light

In parallel, The Enlightment technology show is going to be held, a concert focused on the sound of light by the Italian duo Quiet Ensemble, where the instruments of an orchestra are replaced by lamps of different sizes and shapes.

Neons replace violins, strobe lights to percussion and theatrical spotlights to clarinets. Through copper wires, The artists will extract the sound of the electric current and give voice to all the lighting elements. A sound processed in real time. The result is a burst of blue sparkles., greens and yellows with the familiar hum of light, amplified into music.