Interactivity marks the attendance of BrightSign and Nexmosphere at ISE Barcelona

In ISE Barcelona, BrightSign y Nexmosphere are showing how contactless technology is applied to interactive applications in retail environments.

BrightSign has partnered with Nexmosphere to incorporate the latter's technology into its players. Y, together, have attended ISE Barcelona to show solutions that allow customer interactivity with contactless technology, using sensors. The goal is to offer attractive and safe shopping experiences.

“Retail faces a new world after COVID-19. We have been encouraging customers to interact with touch screen interfaces and, now, we are finding new ways to offer experiences. BrightSign players and Nexmosphere technologies together face current challenges with cutting-edge technology that can be seen at ISE Barcelona and that will bring contactless digital screens to life”, comenta Jeff Hastings, director general de BrightSign.

An electric stand de BrightSign, Nexmosphere is showcasing its latest interactive sensor technologies for use in retail and other indoor digital signage environments.. ⁠

To enable contactless navigation of on-screen digital content, the new Nexmosphere sensor XT-EF650 AirGesture has been integrated with BrightSign players to record hand swipes.

Besides, AirButton function detects when the customer's hand enters or leaves the sensor's detection field. Installation is simplified with several sizes available, adjustable sensitivity and self-calibration. Capacitive sensing technology allows the sensor to be placed behind or under any non-metallic surface.

Another product integrated into BrightSign players is the Nexmosphere presence sensor XY-240 with AirButton functionality. This records not only the presence of a client in front of a facility, but also its distance.

AirButton sensor offers contactless user input functionality, allowing the viewer to control their experience effectively.

BrightSign players have also been integrated with controllers XC-700 of Nexmosphere that have control LightMark Led, that allows you to control ambient lighting in tune with the presentation of digital signage.

Connected to Nexmosphere XC-700 Series Controllers with LightMark Interfaces, BrightSign players can control multiple Pixel Led strips, RGBW Ledo Audio Optical Switching.

LightMark Led technology enables selection, with flexibility, of the many pre-programmed animation patterns to adapt to an installation. The interface X-Talk allows easy connection with a series of sensors, buttons or other components to create an interactive experience without additional configuration.