Concept International begins its operations in Spain with Pablo Entrena at the helm

The German distributor Concept International, specialized in digital signage hardware, Led videowall and other devices and solutions have begun operations in Spain, market in which Pablo Entrena will be responsible for business development.

Founded in Munich in 2004 to represent hardware manufacturers without a European subsidiary, Concept International has become the European distributor and service center for several manufacturers, overcoming legal barriers, managing certifications, providing extended warranty, assistance, local storage and marketing, among other services.

This value-added hardware distributor in Germany has recently started its operations in Spain, market in which it will market solutions and products from companies such as Intel, Giada, DT Research, Ledman y AirServer, through resellers and system integrators, except in the hospital environment, where the company's IT department usually acts as a systems integrator.

Concept International's product portfolio includes mobile devices, as tablets and laptops heavy duty for service, maintenance and manufacturing in heavy industries such as mining; products of digital signage as players (Android, Windows, Linux) y videowall Led for indoor and outdoor use, as well as certified medical devices, like all in one pc, medical tablets and PCs for point of care and hospitals.

To accelerate expansion in Spanish territory, Concept will especially focus on the provision of exclusive technology for digital signage solutions and store equipment, as preconfigured players, easy to deploy, and low consumption Led systems that include management software.

Besides, Concept will introduce cutting-edge hardware to new distributors in Spain under the Future brand (FutureLed, FuturePAD), to which is added a 'comprehensive service package' to facilitate the work of system integrators in the implementation of large-scale technology.

In order to ensure a successful market launch, Pablo Trains (on the right in the image) has been appointed head of business development for Concept International's operations in Spain, who brings his experience in the sector, In addition to a five-year relationship with the German distributor, where he began working on the introduction of different products for industrial automation and mobile devices in the country..

“We see great potential in Spain; It's a very big market., con 52 million inhabitants - he has pointed out Mike Finckh, Concept CEO (on the left in the image)-. According to the latest reports prepared by Interactive Advertising Bureau (IAB), The digital signage sector foresees a growth of 9,1% in 2023, which we want to be part of. We have placed our trust in Pablo Entrena to help us expand our company here., since it has a good track record in the AV sector”.

In addition to showing their satisfaction because Concept expands its operations to Spain, Pablo Trains, new BDM from dealer, He assures that “I see a promising future for the company in this region for several reasons.”. The digital signage sector will have substantial growth in the coming years. Sales in Spain of Giada brand products are lower compared to France and Germany, so there is great potential here”.

Another aspect highlighted by Entrena to promote the company's activity is that “the fair WHEREAS has moved to the Spanish market, which has become a country with a great future for Concept. Our goal is to take a step forward and attract up to ten system integrators willing to grow massively through our partnership.. We have had an average rate of annual growth of more than 25% in Germany in the last fifteen years and we plan to replicate it in Spain”.