TBWA Spain renews the audiovisual equipment of its headquarters in Madrid with Vitelsa

The project carried out in the main room combines a high-luminosity Full HD projection solution on a large-format electric screen with a large LED monitor. The sound system is provided by an audio system with a digital processor and high-fidelity speakers integrated into the ceiling..

TBWA\España es uno de los principales grupos de comunicación que se encuentra a la cabeza en el ranking de la creatividad española. Provides its clients with differentiating strategic concepts, from Disruption's own methodology, applied in the implementation of ideas through Disruption Live. According to Forbes magazine, It is the only Spanish agency among the 100 best in the world in social media and one of the ones with the most Inspirational awards, main digital communication festival in Spain.

The renovation of its corporate headquarters in Madrid has had the collaboration of Vitelsa to provide the main room with new audiovisual equipment. In this room, the advertising campaigns and content generated by the agency are developed and presented to clients., also hosting the exhibition of the awards received by the company.

Providing greater multimedia capacity to the room to generate a greater impact on the presentations made was the challenge that Vitelsa had to face in this project. Siguiendo las directrices funcionales de TBWA\España, has designed a technological proposal, that combines an advanced high-brightness Full HD projection solution on a large-format electric screen with an LED monitor, of equal resolution and large dimensions to achieve an optimal video communications experience.

The sound system in the room has been entrusted to a high-power audio system with a digital processor and high-fidelity speakers integrated into the ceiling., allowing the creation of very dynamic presentations.

The management of multimedia content is carried out thanks to an HD video conversion system, integrated with an AV signal distribution system in the room that is combined with an AV signal sharing system via wireless link. In this way, multimedia content of different formats can be actively displayed, coming from PC, tablet or other video sources. All this in a simple way and without wiring or pre-installation of applications.

Additionally, All audiovisual devices in the room have been integrated through an HD video matrix switcher with the HD camera and video conferencing system, allowing the establishment of work sessions in real time with the outside that share the image of the room and the different multimedia content presented from it.

Finally, An automated control system programmed to measure by Vitelsa allows you to control the audiovisual resources of the room from a wireless tablet, including lighting control for better visual conditioning.