Three giant screens have been designed for this permanent installation., integrated into the glass façade of the building, that have become a communication vehicle for the financial institution. The configuration of this lighting project allows you to create a composite image or three separate scenes and to carry it out, 2.652 half-made displays and a total of 217.464 Led RGB.

illumination Physics en HSBC

The HSBC building (The Hongkong and Shanghai Banking Corporation) in Hong Kong it has a height of 180 meters composed of 47 floors and four basement levels. Designed by British architect Norman Foster, It presents a modular structure where the main source of lighting for its interior is the rays of natural light..

On the occasion of the celebration of 150 anniversary of this financial entity, This building has undergone a makeover, turning its façade into a 'Symphony of Lights', which is how the projection show is known that can be seen every day at dusk.

This is a permanent installation, in which the company has participated Illumination Physics, and for which three giant screens have been designed, integrated into the glass façade of the building, that have become a communication vehicle for the financial institution.

illumination Physics en HSBC

This lighting project setup allows you to create one composite image or three separate scenes extending from 880 a 1.100 square meters and for its realization they have been used 2.652 custom made displays. It is a kind of strips (X-Wall) that use a total of 217.464 Led RGB. This lighting that surrounds the screens is synchronized with the content of the video that was made expressly for this project and can be viewed from a distance ranging from one hundred meters to two or three kilometers away..

The lighting of this building has always accentuated its main feature, the exoskeleton, which is made up of two ladder-shaped frames that extend the entire height of the building. The horizontal and diagonal brace elements of this exoskeleton are suspended from the stairs..

illumination Physics en HSBC

RGBW Led Accessories

The decision was made to use RGBW fixtures with composite lenses as they allowed a clear improvement in color variety and color mixing capabilities..

El IP Wash 48 It is used in the main elements of the exoskeleton, while the IP Wash 24 It is implemented in the stair frame, illuminating, precisely, the bottom of the steps. These devices were designed to be attached to existing supports..

The lighting of the buildings has been carried out using a version of the IP Wash wide angle lens 48, providing more saturated colors, enriched and bright. Halide replacement, what was before, by Led has allowed us to reduce electrical energy consumption, with a saving of approximately 90%, depending on dynamic display programming.

This infrastructure is connected by a high-capacity, low-latency network., developed with equipment Cisco, that allows management and control, for both displays and external systems for the display and for external system controls.

Nightly, This installation allows us to visually show the one hundred and fifty years of HSBC history in a spectacular way. On other occasions, Dynamic images are offered in the shape of diamonds and triangular kaleidoscopes that represent a virtual physical metaphor of the building's exoskeleton.

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