A large circular display attracts travelers' attention at World Duty Free in Detroit

In addition to this innovative ring, which is suspended from the ceiling and has been designed with three individual NanoLumens Nixel Series LED displays. 3 mm, touch support has been installed 42 inches and digital posters 55 used as digital posters. The content of this infrastructure is managed by the ComQi Engage system.

Hudson Group has implemented different digital seguirge solutions in the store it has in the duty free of one of the busiest airports in the United States with the aim of boosting the business, encourage sales and promotions, and increase customer experience.

The main element of the World Duty Free at the McNamara terminal at Detroit International Airport is a circular LED screen NanoLumens Nixel Series that is accompanied by different screens 55 inches and a touch screen 42. For the implementation of this solution, the Engage content management system from ComQi.

The circular screen is suspended from the ceiling as if it were a 'digital spider' and three individual Nixel Series LED screens have been combined for its design. 3 mm. In this display support, content is displayed so that consumers know the different brands that are sold in the store., as well as promotions.

Besides, touch screen 42 inches is mounted on the wall and has been installed to offer the same experience that smartphones and tablets provide, inviting travelers to participate in product information, flight departures and arrivals, weather reports and news.
Digital screens have also been installed 55 inches around the store that are used as digital signs and that are programmed to display multiple promotions.

This set of display solutions are powered by ComQi digital signage content management system, EnGage, which allows content to be scheduled and delivered to each of the screens. Using Store Message Domination from EnGage, The contents of the circular screen and digital posters are synchronized to be displayed at intervals. The creativity of this digital signage network is the responsibility of the company Pearl Media.