European digital signage integrator Trison could go up for sale

According to the European consultancy you are jealous, the Spanish financial investor Portobello plans to sell the stake 70% that it has in the Spanish digital signage integrator Trison, whose valuation by this company could be placed at 200 million euros.

In autumn 2021, the british financial investor Hanover Investors digital signage integrator delisted Zeta Display, with a valuation of almost 100 million euros. According to the data provided by Florian Rotberg, managing director of the consultancy you are jealous, digital signage specialist, Trison would be the next company for sale, among the four main integrators of said market in Europe.

The financial investor Portobello Capital, based in Madrid and holding the 70% of the shares of the company Trison, has appointed the Canadian investment group Canaccord Genuity as financial advisor for the sale of the Spanish integrator.

Trison operates worldwide as a digital signage integrator and has the Inditex Group (Zara), Fnac, Starbuck, C&A and Porsche among its most important clients. In Germany, The company is represented with a project management office based in Stuttgart.

Portobello joined Trison in the year 2017 as majority shareholder (70%) and now he is looking to leave after five years, according to the invidis statement, which states that “as a general rule, “Financial investors only invest in a company for a few years and look for an exit in time before the funds created expire.”.

In recent weeks, Portobello has called a competition among the main investment banks operating in Spain to select the financial advisor who will supervise the sale process.. The group awaits an assessment of 200 million euros for Trison, company founded in La Coruña in 1999.

In 2021, Trison sales were around 60 million euros, with a gross operating result (Ebitda) from among 14 y 15 million euros. An appraisal of 200 million euros corresponds to an ebitda multiple of 14x, según apunta you envy.

The company employs 250 people and also works with 2.200 installers in 112 countries, managing close to 2.500 projects per year. From the Portobello entrance, Trison has taken over leading integrators in France (TMM), Great Britain (Beaver) and the Spanish digital agency Necsum (more data in Digital AV).

On Trison's business calendar is his imminent participation in WHEREAS 2022, which is celebrated from 10 al 13 May in Barcelona, where the company has offices, and important announcements will probably be made in this regard.