JCDecaux uses its new SmartContent CMS on the anniversary of Shakespeare's death19 May 2016 It is a platform that allows brands to create and serve dynamic and context-relevant ads using data sources such as weather., the ...
JCDecaux buys Outfront Media's Latin America business3 November 2015 With a cost of 82 millions of dollars, JCDecaux Latin America/Corameq has reached an agreement to acquire the Outfront Media business in Latin America, lo que le permitirá reforzar su ...
JCDecaux will turn London into a digital DooH showcase with 84" screens at bus stops14 October 2015 Tras ganar el contrato de publicidad digital en las paradas de autobús de Londres, la compañía tiene como objetivo crear una red digital en la ciudad (LDN), compuesta por mil pantallas ...
Seat refreshes users while waiting for the bus with an interactive marketing action13 July 2015 The canopies have become a digital and interactive support in which developers, advertisers and users can offer different and surprising experiences. In the middle of a heat wave, the mark of ...
From Heathrow to central London faster and cheaper with the help of DooH systems24 April 2015 By train or taxi? Which is the fastest? How much does one and the other cost? These are the questions that thousands of travelers often ask themselves when they land at the airport ...
Outdoor industry alliance to develop a pioneering digital audience measurement system14 January 2015 Las mayores empresas de publicidad exterior del mundo -APG|SGA, Clear Channel Outdoor, Exterion Media y JCDecaux- se han unido para desarrollar un estándar global para la medición de la publicidad ...
'Smartquesinas': smart furniture for the citizen on Barcelona's Paseo de Gracia29 December 2014 Barcelona City Council already has eight new 'smartquesinas' located at the Bus Stops on Passeig de Gràcia, as part of the rehabilitation works of this ...
JCDecaux deploys an out-of-home digital network in six shopping centres in Ireland18 December 2014 La red DooH que JCDecaux está implantado en los centros comerciales de las principales ciudades y pueblos de Irlanda contará con su solución iVision que integra pantallas LCD de 70 Inch. JCDecaux ha ...
Sanitas promotes its health insurance with an outdoor campaign carried out by JCDecaux and Ymedia11 November 2014 A series of interactive canopies have been arranged in Madrid and Barcelona to promote Sanitas medical insurance. likewise, users are also invited to take a selfie on ...
JCDecaux creates a digital content division for its DooH network in the UK10 November 2014 La nueva división del especialista en publicidad digital al aire libre JCDecaux en Reino Unido tiene como objetivo la entrega de contenido editorial dinámico y actualizado a través de su ...
Two digital towers with rotating screens attract passengers at Changi Airport30 October 2014 Las Digital Towers son una innovadora iniciativa que JCDeacux ha realizado en el aeropuerto de Changi para captar la atención de los pasajeros. Instaladas en la Terminal 1 están configuradas con nueve ...
Emirates makes Madrileños 'fly' from interactive canopies to promote its ICE Digital Widescreen service2 October 2014 Emirates has chosen six interactive canopies from JCDecaux Innovate in Madrid to promote its ICE inflight entertainment service to the citizens of the capital of ...
JCDecaux and Alcatel-Lucent to develop connected urban furniture for smart cities30 September 2014 Developing connected street furniture to improve communication and services in smart cities is the aim of the collaboration between outdoor advertising specialist JCDecaux and ...
The Grandview digital towers of the T2 of Heathrow airport inaugurate its commercial activity16 September 2014 The Grandview towers of T2 at London Heathrow Airport have become the showcase of the latest samsung news. A campaign that inaugurates this advertising space that ...
A virtual tornado hits the streets of Sydney to promote Steve Quale's latest film10 September 2014 Grand Visual and The Woolshed create a shocking experience for the citizens of Sydney who see how a JCDecaux screen becomes, Through augmented reality, in ...
Augmented reality and digital siginage combine to promote the Red Hot Festival in Hong Kong29 August 2014 JCDecaux and Mindshare installed a digital signage display this summer and embedded a camera and sensors in a Hong Kong bus stop to show what ...
Melbourne's financial centre goes digital with JCDecaux DooH systems23 June 2014 La emblemática Water Tower Clock, ubicada en la estación Southern Cross de la ciudad australiana de Melbourne, y la estación Flinders Street, a la que ya se denomina ‘The Wall’ ...
JCDecaux inaugurates a digital signage circuit in the Bilbao Metro12 June 2014 The digital circuit infrastructure, which has just been inaugurated in Metro de Bilbao, has ten Full HD screens of 72 pulgadas que han sido instaladas en los andenes ...
JCDecaux enters a 1,5% more in the first quarter of 2014, but descends on large format media26 May 2014 La multinacional francesa de publicidad exterior JCDecaux mantiene un ritmo ascendente del negocio, tras ingresar 574 millones de euros en el primer trimestre de 2014, with an increase in 1,5% ...
JCDecaux adds to its offer of digital signage the Bilbao Metro with 70" screens16 May 2014 La tecnología de digital signage ha llegado a una nueva instalación metropolitana por parte de JCDecaux, en este caso a Metro de Bilbao, que contará con soportes digitales de 70” ...