JCDecaux transforms its marquees and mupis with 'the power of Electro' to welcome Spider-Man on 17 April14 April 2014 On the occasion of the premiere in Spain of the film 'The Amazing Spider-Man 2: The Power of Electro', Sony Pictures Releasing Spain has launched ...
Telefónica integrará su tecnología M2M en los soportes digitales outdoor de JCDecaux en entornos urbanos3 April 2014 La tecnología de gestión remota M2M de Telefónica ofrece a JCDecaux una solución segura para optimizar su oferta de servicios de publicidad exterior en ...
JCDecaux crea una campaña publicitaria, based on augmented reality, para promocionar Pepsi Max27 March 2014 Durante unos días, diferentes localidades de Londres se convirtieron en el centro neurálgico de la campaña promocional que JCDecaux realizó para Pepsi Max. In ...
JCDecaux consolidates its leadership in DooH after acquiring Cemusa from FCC for 80 million euros18 March 2014 La multinacional francesa de comunicación exterior JCDecaux se ha situado a la cabeza del mercado DooH tras adquirir a FCC su filial de mobiliario ...
JCDecaux y Arena desarrollan una campaña de marketing sensorial para Cacaolat en las marquesinas de Barcelona25 February 2014 Cuando los transeúntes se acercaban a la marquesina, se sumergían en una experiencia de dispersión de aromas con olor a batido de cacao. This ...
Grand Visual: UK National Lottery's innovative DooH campaign at train stations26 November 2013 Camelot, UK National Lottery operator, has carried out with the main foreign digital communication agencies, an innovative messaging campaign ...
JCDecaux is at the head of the DooH market in Latin America after acquiring the majority of the capital of Eumex26 November 2013 La multinacional francesa de comunicación exterior JCDecaux se ha situado a la cabeza del mercado DooH en Latinoamérica tras adquirir el 85% of the group ...
JCDecaux and Niantic Labs join forces to install the Ingress geolocation game in American airports13 November 2013 Ingress is an alternate reality game, based on geolocation, which is going to be implemented in the American airports of JFK and Los ...
Digital signage stars in the 11th Edition of the JCDecaux Awards for 'Outdoor Creativity' as a service to society31 October 2013 The multinational outdoor advertising company JCDecaux has announced the 11th Edition of its 'Outdoor Creativity' awards, que este año centra su foco en ...
Sony, junto a JCDecaux, convierte el Metro de Madrid en una tienda virtual8 October 2013 Las estaciones de Sol y Nuevos Ministerios del Metro Madrid se han convertido por unos días, gracias a JCDecaux, en un supermercado virtual donde ...
Twin JCDecaux Digital Signage Screens at JFK International Airport29 July 2013 The Terminal 1 JFK International Airport has two twin digital signage screens, supplied by JCDecaux, cuyo principal proveedor de contenidos es ...
Danone enters virtual advertising to promote its dairy products in the Madrid Metro22 July 2013 The Callao metro station has been turned into a virtual market by the dairy firm Danone to promote its brand. He ...
San Miguel lleva la música de Mika a las marquesinas de Barcelona en una campaña de digital out of home19 June 2013 En las calles de Barcelona se han instalado unas pantallas táctiles para que los ciudadanos disfruten del último videoclip de Mika, que promociona la ...
Madrid's Sol metro station is digitized with 68 dynamic advertising screens14 June 2013 The emblematic Sol metro station, in the heart of kilometer zero of Spain and in the heart of Puerta del Sol, will replace the ...
Digital signage and mobile phones for the fight against gender violence22 April 2013 El National Centre for Domestic Violence (Ncdv) of London has used digital signage technology for one of its awareness campaigns and ...
Augmented reality comes to the Madrid Metro18 February 2013 Transmedia y JCDecaux han llegado a un acuerdo para incentivar la publicidad basada en realidad aumentada en el Metro de Madrid. Tras su primera ...
JCDecaux gestionará en exclusiva la publicidad en el metro de Madrid23 January 2013 Metro de Madrid ha adjudicado a la empresa de publicidad exterior JCDecaux la comercialización en exclusiva de la publicidad estática y digital y la ...
Brussels and Wallonia Tourism creates an interactive kiosk that invites you to discover its charms18 January 2013 Thinking about the needs of tourists who have recently arrived at the destination, the Belgian Tourist Office: Brussels and Wallonia, in collaboration with JCDecaux, ...
La Redoute idea una campaña outdoor digital que se adapta a las circunstancias meteorológicas16 January 2013 En su última campaña publicitaria, la tienda on line de ropa francesa La Redoute ha creado una acción diferente y realmente llamativa que se ...
Real-time video information for the Barcelona metro and bus network18 December 2012 MouTV, the new service information system through video screens promoted and managed by Metropolitan Transport of Barcelona (TMB) para sus redes ...
